Part 1

The confrontation happened at the parts counter on a Tuesday morning in March 1981, in Tama County, Iowa—the kind of place where the floor always smells faintly like grease and rubber, where every man who walks in knows the difference between a want and a need, and where conversations can turn into life lessons without anyone meaning for that to happen.

Gerald Mitchell, 46, came into Benson Implement needing hydraulic seals for his 1962 Farmall 560.

The tractor was nineteen years old, faded and worn, but still reliable. It wasn’t pretty. It wasn’t impressive. But it started, it pulled, it did what Gerald asked it to do.

Behind the counter stood Rick Benson, 38, who’d taken over his father’s John Deere dealership in 1976. Rick was ambitious, sharp, and built for the late-’70s optimism—the era when land values climbed, credit flowed, and people spoke about “growth” the way they used to speak about rain.

Rick saw Gerald, saw the parts list, and couldn’t help himself.

“Gerald,” he said, half grin, half scold, “how long are you gonna keep sinking money into that old Farmall? That tractor’s ancient. You’re throwing good money after bad.”

Gerald wasn’t a loud man. He didn’t like confrontation. He didn’t like speeches. He wanted his seals, wanted to go home, wanted to get back to work.

“Just need the seals,” Gerald said.

Rick leaned forward like he was doing Gerald a favor.

“I’m serious,” Rick said. “Look at what you’re farming. Three hundred twenty acres. You need modern equipment.”

He gestured toward the lot outside like it was a showroom of salvation.

“I’ve got a 4440 out there right now. Three years old. 2,100 hours. Pristine. I can make you a deal.”

“Not interested,” Gerald said.

Rick’s grin tightened.

“Gerald, you’re being a fool,” he said. “That Farmall is costing you money every day. Inefficient. Outdated. Unreliable.”

Gerald looked at Rick directly, and in that look there was something Rick didn’t recognize yet—because Rick had grown up in a boom.

“How much?” Gerald asked.

Rick brightened like the hook had finally set.

“Thirty-two thousand,” Rick said. “I’ll give you four grand for the 560 as trade.”

He started rattling numbers the way a man does when he believes numbers will make the decision for you.

“Finance twenty-eight thousand at 13.5% over seven years. Payment would be about $495 a month.”

He paused just long enough for the payment to sound manageable.

“That’s $5,940 a year. Investment, not expense. The 4440 will pay for itself in productivity gains.”

Gerald didn’t react.

He just slid the parts list back across the counter.

“I’ll take the seals,” he said.

Rick rang them up, shaking his head like he was watching a man walk into traffic.

“You’re making a mistake,” Rick said. “That old Farmall’s gonna cost you your farm. I’ve seen it happen. Farmers who refuse to modernize get left behind.”

He pointed with the confidence of a man who believed the future belonged to people like him.

“Mark my words, Gerald. In five years, you’ll wish you’d listened.”

Gerald paid for the seals.

Left without responding.

That conversation should’ve been forgotten. It was just talk at a parts counter, the kind of talk that happens a thousand times across farm country.

But what happened over the next twelve years turned it into a warning, a tragedy, and an irony sharp enough to cut.

Gerald went home and rebuilt his hydraulic seals.

He kept farming his 320 acres with that 1962 Farmall 560. He maintained it carefully. Fixed what broke. Avoided debt. Lived simply. Saved money.

Rick Benson did the opposite.

Rick expanded.

Aggressively.

He didn’t just sell tractors. He wanted to farm too. He wanted to prove he wasn’t just a dealer. He wanted land, status, scale—the whole late-’70s dream that said more acres meant more success.

Between 1981 and 1989, Rick bought three neighboring farms, totaling 480 acres.

He financed them at rates that started around 13.5% and climbed toward the mid-teens as the early ’80s squeezed credit.

By 1985, Rick’s total debt was around $578,000.

Then the 1980s farm crisis hit like a hammer.

Land values crashed.

Corn prices fell hard.

Interest rates soared.

The thing Rick had treated like an “investment strategy” turned into a trap that didn’t care how confident he was.

His annual debt service hit around $89,400.

His gross income—dealership plus farms—collapsed as the market tightened.

Rick tried everything: sold equipment, cut expenses, borrowed more.

But debt is like fire. Once it gets enough oxygen, it doesn’t care about your intentions.

By 1988, the dealership was gone.

Closed.

By 1990, Rick was three years behind on land payments.

The bank started foreclosure.

And Gerald Mitchell—the quiet farmer Rick had called a fool—heard about it the way everyone hears about those things in a small county: not from official notices, but from the tone in people’s voices at the co-op and diner.

Then March 1993 arrived.

Rick’s 480 acres went to auction.

Gerald attended.

Not to gloat. Not to celebrate. He attended because he’d been alive long enough to know what auctions meant. He’d saved aggressively through the entire decade. He had $186,000 in cash.

Land was selling around $950 an acre.

Gerald bid $980.

And he won.

He bought all 480 acres—paying $186,000 down, financing the rest at a far lower rate than Rick ever saw.

Gerald walked out of that auction owning 800 acres.

Rick walked out owning nothing.

Two weeks later, they ran into each other at the co-op.

Small towns don’t allow clean endings. They force confrontation.

Rick looked at Gerald, and the bitterness in his eyes was older than the crisis.

“You bought my farm,” Rick said.

Gerald’s voice stayed calm.

“I bought the bank’s farm,” he replied. “It wasn’t yours anymore.”

And right there—between fertilizer bags and gossip and the smell of coffee—twelve years collapsed into one sentence.

Rick had been wrong.

The Farmall hadn’t cost Gerald his farm.

Rick’s expansion had cost Rick everything.

Part 2

Rick Benson didn’t wake up one morning and decide to ruin his life.

That’s the part people get wrong when they tell stories like this years later, after the dust has settled and the numbers are clear.

They talk like Rick was greedy or stupid, like he deserved what happened because he was loud at a parts counter and thought he knew better than a farmer with an old tractor.

But the truth—the uncomfortable truth—is that Rick Benson believed what almost everyone in farm country believed in the late 1970s and early 1980s:

That the boom was real.

That land would keep going up.

That debt, managed correctly, was a tool, not a threat.

And he wasn’t pulling that belief out of thin air. He’d inherited it.

Rick was born in 1943, grew up during the postwar boom. He didn’t remember the Depression the way Gerald did. He didn’t have a father who lost a farm in 1937 and carried the shame like a scar. Rick grew up watching his father’s dealership—Benson Implement—make money every year. He grew up in a world where borrowing wasn’t a last resort.

Borrowing was normal.

Borrowing was how you grew.

And in the 1970s, the world rewarded growth.

When Rick took over the dealership in 1976, he didn’t want to be “just” a dealer.

He wanted to be the kind of man farmers listened to.

The kind of man who wasn’t standing behind a counter handing out parts—he was driving across his own acres, proving he understood farming from the inside.

So he bought land.

His first farm purchase was in 1978: 160 acres for $180,000, financed at 11.2%.

He was 35, confident, and the math looked fine when you assumed the good times would last.

And that was the key assumption.

Good times would last.

His thinking was simple and—on paper—smart:

Use dealership income to service farm debt.

Use farm profit to expand further.

Leverage two income streams.

Turn stability into growth.

It worked—until it didn’t.

In 1980, Rick bought another 160 acres for $216,000 at 13.8%.

He told himself the higher rate was temporary. The land would appreciate. Commodity prices were strong. Farmers were buying equipment. His dealership sales were solid.

He felt like he was riding the wave.

Then in 1982—this is where you can see the danger of believing your own momentum—Rick did something he later couldn’t explain without blaming “timing.”

He bought another 160 acres.

$178,000 at 15.9%, a distressed sale from a failing farmer.

Rick thought he was getting a bargain.

A man in the business of selling new machines sees bargains the way a gambler sees odds: if the price is low, you take it, because you’re convinced the recovery is coming.

By 1985, Rick owned 480 acres and owed roughly $578,000 across land and related debt, with an average interest rate around 14.2%.

Annual debt service: about $89,400.

That number doesn’t sound real until you put it against the other number that mattered:

Gross income.

Even with decent yields—say 140-bushel corn at around $2.10—Rick was grossing about $96,000 before operating costs.

Before seed.

Before fertilizer.

Before fuel.

Before repairs.

Before taxes.

Before dealership overhead.

The math didn’t work.

Not even close.

The only reason it had appeared to work earlier was because the boom disguised the structural weakness.

High commodity prices and rising land values make bad debt decisions look brilliant.

Until they don’t.

Gerald Mitchell’s path ran parallel—and opposite.

Gerald was born in 1935, grew up with the tail end of the Depression still in the air. He remembered his father losing a farm to debt. Remembered strangers auctioning off possessions. Remembered shame that didn’t leave even after the farm was gone.

That memory shaped him.

When Gerald bought his own 320 acres in 1968 for $186,000, he borrowed the minimum he could—about $136,000—and committed to paying it down fast.

By 1981, he owed around $43,000.

His payment: about $940 a month$11,280 a year.

Manageable.

Even in bad years.

That was Gerald’s entire philosophy: make sure bad years don’t kill you.

So when he walked into Benson Implement in March 1981 needing seals for the Farmall 560, he wasn’t thinking about upgrading.

He was thinking about keeping a paid-for machine alive because paid-for machines don’t send you monthly bills.

Rick saw that as stubbornness.

Gerald saw it as survival.

And while Rick was calling him a fool at the parts counter, Gerald was quietly living in a way that made foolishness expensive.

He lived simply.

Saved money.

Fixed his own equipment.

When something broke, he repaired it instead of replacing it.

No new pickups.

No big vacations.

No “we deserve it, we’ve had a good year.”

Because Gerald didn’t trust good years.

He trusted numbers.

The years between that March 1981 confrontation and the March 1993 auction weren’t one long event.

They were dozens of small moments that added up into two completely different lives.

1981: Rick told multiple farmers they were fools for not upgrading. Sold tractors like it was a sport. Made good commissions. Felt like a genius.

Gerald replaced the clutch on his Farmall. Cost him $127. He did it himself.

1982: The crisis started showing teeth. Dealership sales dropped hard. Rick’s commissions fell. His farm income dropped too. Suddenly he wasn’t comfortably servicing debt—he was scrambling.

Gerald paid off his land completely in August.

Now his 320 acres were free and clear.

1983: Rick’s world tightened further. Gross income shrinking, debt service fixed and brutal. He was close to the edge.

Gerald had a strong year. With no debt service, he netted real cash and saved it.

1984: Rick missed his first land payment. Warning letters started. He tried to act like it wasn’t happening. Tried to keep the image intact.

Gerald bought a second tractor—a used 1977 International 1086—for $8,200 cash.

Two tractors, both paid for.

1985: Rick was six months behind on multiple payments. His CPA warned him he was heading for bankruptcy, suggested selling land to discharge debt.

Rick refused.

He still believed the boom would return. He still believed selling would mean admitting failure.

Gerald saved heavily, quietly.

And that’s where the tragedy deepens: Rick could have survived if he had been willing to take pain early.

In 1983, land was still worth enough that he could have sold, taken a loss, and kept the dealership.

He didn’t.

Because he believed.

Belief, when it’s disconnected from math, is lethal.

1986: Rick’s father died and left him $45,000. Rick used it to catch up payments and buy time. It wasn’t a solution. It was oxygen in a house fire.

Gerald attended the funeral. Offered condolences. Rick barely acknowledged him. Pride has a way of making gratitude feel like weakness.

1987: Rick started selling equipment to raise cash. Sold a combine for $28,000 just to keep operating. Dealership was down to almost nothing—Rick and one part-time employee.

Gerald kept saving.

1988: Benson Implement closed in November. The dealership that had existed since 1952—built by Rick’s father—was gone. Rick still owed John Deere money for inventory. Now his only income was his farming operation, which was losing money every year.

Gerald passed $130,000 in savings.

1989–1992: Rick fought foreclosure through legal delays, lawyer tactics, anything to postpone the moment he feared most: watching his land sold in public. He drank more. His marriage fell apart. His wife left with their kids. He blamed the economy, the banks, the government.

He never blamed his own decisions.

Gerald farmed, saved, and waited.

By the end of 1992, Gerald had about $186,000 saved.

That number mattered more than anything else in the story, because it meant Gerald had something Rick didn’t:

Options.

Cash is options.

Debt is constraints.

When the foreclosure auction was scheduled for March 1993, Rick had to watch his farms advertised in the newspaper like a public obituary.

He knew what was coming.

And in a county like Tama, everyone knew too. You didn’t have to read filings. You could hear it in how people talked.

Gerald started researching land values at auctions. Not because he wanted Rick to fail, but because he understood what crises do:

They transfer assets from people who need liquidity to people who have it.

That isn’t morality.

That’s economics.

The auction day drew maybe sixty people—legitimate bidders, neighbors, curiosity seekers, and a few men who came just to witness the fall of a man who used to be confident.

Rick stood in the back.

He didn’t stand like a victim.

He stood like someone trying to remain invisible while his life was being dismantled.

The auctioneer described the property: 480 acres, good soil, tile drained, productive, sold as one parcel or three separate parcels.

Gerald had decided he would bid on all 480 as one parcel. Easier to manage. Better per-acre price.

Bidding started at $800 per acre.

Climbed quickly to $900.

Then $950.

Gerald bid $960.

Another bidder went $970.

Gerald went $980.

Silence.

“Going once.”

“Going twice.”

“Sold.”

To Gerald Mitchell.

For $470,400.

Gerald paid his entire savings—$186,000—as the down payment.

Financed the remaining $284,400 at 7.2% over 15 years.

A high payment, but manageable because Gerald’s structure was disciplined and his credit was strong.

Rick left before the paperwork was completed.

He couldn’t watch the rest.

He drove home to his rental house and sat alone, finally facing the truth that pride had delayed but never prevented:

Everything he built was gone.

He was starting over in his late forties with nothing.

Two weeks later, the co-op confrontation happened because small towns don’t allow you to hide forever.

Rick walked in, saw Gerald, and the air changed instantly.

“You bought my farm,” Rick said.

Gerald answered without heat.

“I bought the bank’s farm,” he said. “It wasn’t yours anymore.”

Rick flinched like he’d been slapped.

“Twelve years ago,” Rick said, “I told you that Farmall would cost you your farm.”

Gerald nodded.

“I remember.”

Rick swallowed hard, and for the first time, something like honesty broke through.

“I was wrong,” he said. “My expansion cost me my farm. Your caution saved yours.”

Gerald didn’t gloat.

He didn’t rub it in.

He just said, “I’m sorry it happened this way.”

Rick’s eyes narrowed.

“Are you?” he demanded. “You got my land for half what it’s worth.”

Gerald didn’t blink.

“I didn’t make you borrow $578,000,” he said.

Rick had no response.

Because there was no response that didn’t lead back to the same place.

His own decisions.

He turned and left.

They never spoke again.

Part 3

The first time Gerald Mitchell drove across Rick Benson’s former ground after the auction, it didn’t feel like winning.

It felt like walking through someone else’s house after the furniture has been hauled out.

The soil was good—Rick had been right about that. Tile drainage in the right places. Fields that, on a map, looked like wealth. But the land also carried a kind of residue you don’t see from the road: years of pressure, of trying to squeeze too much out of it because the payments didn’t care whether the weather cooperated.

Gerald wasn’t a sentimental man, but he wasn’t blind either.

He knew what had happened here.

He knew the difference between land that’s been farmed hard and land that’s been farmed desperate.

And he knew the difference between owning ground and being owned by it.

People in Tama County talked about Gerald the same way they talk about anyone who ends up on top at the end of a crisis: half admiration, half suspicion.

He’d been the quiet guy with the old Farmall. The one who didn’t buy shiny equipment, didn’t brag, didn’t expand.

Now he owned 800 acres.

His original 320.

Plus Rick’s 480.

It looked like a leap.

It wasn’t.

It was a long, slow accumulation of choices.

A decade of driving a twelve-year-old pickup when everyone else had a new one.

A decade of skipping vacations and reinvesting in maintenance.

A decade of saving cash while other men were signing notes.

He had taken the “boring” path. And the boring path had put him in the only position that mattered when the crash finished sorting the county: he had cash when cash became power.

Still, when Gerald signed the financing papers for the remaining $284,400, it wasn’t bravado. It wasn’t gloating.

It was a calculated risk.

Gerald was fifty-seven. He figured he had ten to fifteen good years left to farm hard. Enough time to pay it down, build equity, and get out clean.

And he ran the 800 acres the same way he ran the first 320: steady, disciplined, almost stubbornly unromantic.

Neighbors joked that Gerald was farming 800 acres with equipment most men wouldn’t use for 200.

He didn’t care.

Because his equipment was mostly paid for, and a paid-for machine doesn’t care what people think.

He ran his old 1962 Farmall 560.

He ran the used International 1086 he’d bought for cash.

He fixed what broke before it became a breakdown.

He didn’t chase expansion anymore because he didn’t need to. The land itself was now the expansion.

And here’s the part people forget when they talk about farms like they’re piles of money: farms are businesses.

Businesses survive on margins.

Rick had lost because his margins were eaten alive by debt service.

Gerald had survived because his margins were protected.

That stayed true even at 800 acres.

In good years, Gerald’s gross might hit the low two-hundreds.

And because his fixed costs were still lean—no expensive equipment notes, no extravagant overhead—he could net real money even after paying the new land note.

More importantly, he could sleep.

That’s the thing old-timers in Iowa understood and the boom era often forgot.

You can have acres and still not sleep.

You can have shiny machines and still lie awake.

Because if you’re levered enough, you’re never really safe.

Gerald wasn’t safe in the sense of invincible.

But he was stable.

And stability is what wins long games.

For Rick, the aftermath went the other way.

After the co-op confrontation, he vanished from the center of town life.

He moved to Cedar Rapids within six months.

Warehouse work.

Odd jobs.

A life reduced to survival, not because he was lazy, but because the crash doesn’t care how hard you once worked.

Some people in town expected Rick to hate Gerald forever.

Some expected revenge.

But Rick didn’t have the energy for revenge.

He had exhaustion.

He had bitterness.

He had that quiet shame that comes when you realize your children will remember you not as the man who built something, but as the man who lost it.

Rick never recovered financially.

He died in 2019 at seventy-six, with an obituary that mentioned warehouse work and nothing about the dealership or the acres or the rise-and-fall.

It wasn’t just that he lost money.

He lost the story he thought he was living in.

Gerald, meanwhile, kept farming.

The Farmall 560 kept going until 1998.

Thirty-six years of service.

By then, it wasn’t heroic anymore. It was tired in a way only old iron gets tired—engine burning oil, transmission slipping, hydraulics weak.

Gerald could’ve rebuilt it.

He could’ve poured eight or ten thousand into it.

But by 1998, he finally allowed himself one small irony.

He bought a used John Deere.

A 1988 John Deere 2955 for about $18,500.

People laughed about that quietly—Gerald Mitchell, the man who’d outlasted a John Deere dealer, finally buying green paint.

Gerald didn’t laugh.

He just drove it home and put it to work.

By 2005, Gerald was seventy and ready to retire.

He didn’t have sons who wanted the farm. His daughters had their own lives. He wasn’t trying to build a dynasty.

He was trying to finish clean.

So he listed the 800 acres.

Land was hot again by then.

Multiple offers came in.

Values had recovered.

And the best offer was around $2,950 an acre.

Total sale: about $2,360,000.

Gerald paid off his remaining debt—around $84,000 on the land note—then paid taxes.

When the dust settled, he netted roughly $2 million.

A quiet farmer who started with a minimum loan, drove old equipment, lived modestly, and saved relentlessly retired a millionaire.

And the loud dealer who told him he was a fool died with almost nothing.

At Gerald’s funeral in 2022, over two hundred people showed up.

That’s the kind of turnout you don’t get from being flashy.

You get it from being steady.

His daughter Emma told the story in her eulogy, because by then it had become local legend.

“Dad had this old Farmall tractor,” she said. “A dealership owner once told him he was a fool for keeping it. Told him it would cost him his farm.”

She paused.

“Twelve years later, Dad bought that man’s farm at auction.”

Someone asked her afterward, “Was your dad angry? Did he hold a grudge?”

Emma shook her head.

“No,” she said. “Dad felt sorry for him. Said it could happen to anyone who believed the boom would last.”

That was the most brutal part of the whole story.

Rick wasn’t uniquely evil.

Gerald wasn’t uniquely brilliant.

Rick was overconfident at the wrong time.

Gerald was cautious at the right time.

Rick believed in better times as if belief could hold up a balance sheet.

Gerald planned for the worst and survived because he was ready for bad times to last longer than anyone wanted.

One person asked Emma, “Did your dad ever regret not expanding more? Not chasing bigger?”

Emma smiled.

“I asked him that once,” she said. “You know what he told me? ‘I had everything I needed.’”

That was Gerald Mitchell.

Enough was enough.

And that’s the part most people never learn until the economy teaches it with pain.

Rick Benson couldn’t stop wanting more.

Gerald Mitchell knew when to stop.

The confrontation at the parts counter in March 1981 wasn’t really about a tractor.

It was about two philosophies.

Rick’s philosophy: growth equals success.

Gerald’s philosophy: stability equals survival.

And in the 1980s farm crisis, survival was the only score that mattered.

The Farmall didn’t cost Gerald his farm.

Debt did.

And the man giving the advice—the confident voice behind the counter—was the fool all along.

THE END